Digital Marketing Specialist

Job Description:

Digispoc, a dynamic and rapidly growing company in the digital marketing & software industry, is seeking a highly experienced and motivated Digital Marketing Expert to join our team. As the Digital Marketing Expert, you will be responsible for leading a team and driving our digital marketing efforts to new heights. The ideal candidate will have a minimum of 4-5 years of hands-on experience in SEO, Google Analytics, AdWords, Google My Business, and SEM.

Responsibilities:

- Develop and implement comprehensive digital marketing strategies to increase online visibility, traffic, and conversions for our clients.

- Lead a team of digital marketing professionals, providing guidance, support, and mentorship to ensure team members' growth and success.

- Conduct thorough keyword research, competitor analysis, and audience targeting to optimize SEO strategies.

- Monitor and analyze website performance metrics using Google Analytics to identify areas for improvement and implement appropriate solutions.

- Manage AdWords campaigns, including keyword selection, ad copy creation, bid management, and performance optimization.

- Optimize Google My Business listings for clients to improve local search rankings and visibility.

- Stay up-to-date with industry trends and changes in search engine algorithms to adapt and optimize strategies accordingly.

- Collaborate with cross-functional teams to align digital marketing efforts with overall business objectives.

Requirements:

- Minimum of 5 years of experience in digital marketing with a focus on SEO, Google Analytics, AdWords, Google My Business, and SEM.

- Proven track record of successfully implementing digital marketing strategies and achieving measurable results.

- In-depth knowledge of SEO best practices, including on-page optimization, link building, and technical SEO.

- Proficiency in Google Analytics, including the ability to track and interpret website analytics data.

- Strong understanding of AdWords campaign management, keyword research, and bid optimization.

- Experience with managing Google My Business profiles and optimizing local search visibility.

- Familiarity with SEM strategies and the ability to drive paid search campaigns effectively.

- Excellent analytical skills and the ability to translate data into actionable insights.

- Strong leadership and team management skills, with the ability to motivate and guide team members.

- Self-driven and goal-oriented mindset, with the ability to work independently and meet deadlines.

Please contact HR 'mobile no' given below.

Digispoc has a collective experience over 20 years. We deliver domain driven technology solutions in the Healthcare, FinTech and Edu-Tech Services sector. Our solutions are based on an understanding of our clients specialised needs. From defining an outcome to a successful closure, we help them establish strong footholds in the changing global economy. Our experts, with many years of industry experience keep us informed and willing to change with the times. Our offerings are built for an expanding workspace and strive to manage by exception to improve operational efficiency.