Job requisition ID :: 34748

Designation: Senior Consultant

What impact will you make?

Every day, your work will make an impact that matters, while you thrive in a dynamic culture of inclusion, collaboration and high performance. As the undisputed leader in professional services, Deloitte is where you’ll find unrivaled opportunities to succeed and realize your full potential

Deloitte is where you’ll find unrivalled opportunities to succeed and realize your full potential.

The Team

Deloitte Digital has created a new model for a new age: the creative digital consultancy. We're transforming the digital journey in a way an agency or traditional consultancy alone cannot–now leaders across their entire organization can come to one place to have their ambitions brought to life. We combined the creative and digital capabilities of our studios and the broad reach of an advertising agency with the technical experience, deep business strategy, and relationships of one of the world's largest consultancy to create something that is so much more than the sum of its parts. We can help you imagine bigger and scale as your business grows. Learn more about Digital

Work you’ll do

We need Campaign Strategy Consultants at Sr.con and Manager Level. They will lead a team of consultants in helping our clients achieve their aims of enriching their customer experiences using SFMC. They will work across the full transformational journey including business requirements gathering, technology selection and enablement, migration and operations of the software.

JD

You’ll act as the Campaign Strategy Consultant on any new client campaign project, offering support in the following remit:

• Demonstrate skills and expertise required to put together data and segmentation strategy for the customer and recommend appropriate customer skill sets required to utilize the application
• Take ownership of the migration and implementation planning – plan the lift and shift of campaigns from one tool to another, working closely with the client’s project team to capture, document and translate business requirements to actionable tasks
• Offer best practice and standardization advice regarding Campaign design – utilize relevant modules withing Marketing Cloud and develop new campaign briefs, journeys, diagrams and campaign lifecycle documentation for both peers/colleagues and clients
• Data design – display excellent understanding of the client’s data requirements and availability to support campaign execution during workshops, meetings and day to day activities
• Campaign operations stage gate – act as a gate keeper to best practice campaign process adoption including campaign RACI and ways of working (WoWs) ensuring the platform is fit for purpose
• Campaign execution support – defining and communicating project responsibilities and expectations while independently building, testing, QAing, delivering, measuring customer journeys, sometimes across multiple client accounts
• Governance and control – lead on QA, testing, proofing, peer review tasks and their continuous optimisation
• Training – buddying, desk-side support, bespoke campaign training, technical skills assessment and benchmarking
• Best practice consultancy – stay on top of industry news, optimisation techniques, controls, measurement, DPA and privacy, GDPR

Qualifications :

Graduate or Masters in Computer Science or business management or business analytics

6-10 years of total CRM/Campaign experience

4+years of Campaign strategy experience in SFMC, Adobe Campaign or any other campaign tool

Proven consulting ability and solutioning capability

Based in Bengaluru, Mumbai or Gurgaon

Must have industry knowledge of Retail, Financial Services and Services industry

Your role as a leader

At Deloitte India, we believe in the importance of leadership at all levels. We expect our people to embrace and live our purpose by challenging themselves to identify issues that are most important for our clients, our people, and for society and make an impact that matters.

In addition to living our purpose, consultant across our organization:

Ability to develop and share reusable assets that can be readily applied to new projects

Ability to recognize technology as a business enabler.

Ability to manage own work against the project plan to ensure a superior client experience

Ability to articulate thoughts and ideas in a clear and composed manner to instill confidence in team and clients

How you’ll grow

At Deloitte, our professional development plan focuses on helping people at every level of their career to identify and use their strengths to do their best work every day. From entry-level employees to senior leaders, we believe there’s always room to learn. We offer opportunities to help build world-class skills in addition to hands-on experience in the global, fast-changing business world. From on-the-job learning experiences to formal development programs at Deloitte University, our professionals have a variety of opportunities to continue to grow throughout their career.

Benefits

At Deloitte, we know that great people make a great organization. We value our people and offer employees a broad range of benefits.

Our purpose

Deloitte is led by a purpose: To make an impact that matters.

Every day, Deloitte people are making a real impact in the places they live and work. We pride ourselves on doing not only what is good for clients, but also what is good for our people and the

Communities in which we live and work—always striving to be an organization that is held up as a role model of quality, integrity, and positive change.

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Deloitte Touche Tohmatsu Limited, commonly referred to as Deloitte, is a multinational professional services network with offices in over 150 countries and territories around the world.