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Consultant, Field Marketing

2 years ago   Marketing & Communication   Hyderabad   285 views Reference: 15910
Job Details

Join us as a Consultant on our Marketing team in India to do the best work of your career and make a profound social impact.


What you’ll achieve

As a part of the Medium Business (MB) APJ Central Marketing team, you will be responsible for designing, implementing, and managing the APJ online marketing campaigns for the mid-market segment. Your role would be to drive online demand and engagement through marketing tactics for MB audience.

You will:

  • Development and execution of the cutting-edge Online marketing plan for APJ Medium Business driving incremental revenue, customer registrations and new buyers

  • Definition and drive of right marketing mix for online including Digital, E-shots, and other tactics pushing promotional offers and eCommerce value proposition with a consistent online Customer Journey

  • Deliver digital performance to meet the core financial goals of the team with available budget and Vendor Funding allocation. Apply a deep understanding of emerging online demand generation strategies to increase revenues and enhance online conversion.

  • Build a strong partnership with International and APJ eCommerce, Merchandising and Digital Teams

  • Collaboration with Mediacom (digital agency) team to ensure the successful and innovative implementation of MB APJ Online Digital Strategy.

Take the first step towards your dream career
Every Dell Technologies team member brings something unique to the table. Here’s what we are looking for with this role:

Essential Requirements:

  • Fluency in English with strong written and verbal communication skills

  • Minimum 5+ years of experience in Media / Digital / Marketing project management role in high-tech industry preferred.

  • Deep understanding of the media and advertising landscape, digital tactics and technologies and project management skills and drive for results

  • Experience in transactional online marketing, driving traffic acquisition, conversion, A/B testing and ability to interpret data and experience in running customer acquisition, revenue conversion and retention campaigns

  • Good overview of Dell’s solution portfolio and experience working with agencies

  • Creative, constantly look for new approaches and ability to work in fast-paced environment and deal with ambiguity

Desirable Requirements

  • Bachelor’s degree in marketing or business. Deep understanding of IT market dynamics

  • Experience working in an international matrixed, complex organization

Key Relationships

  • MB APJ & International Marketing teams

  • APJ Digital Marketing team

  • Global Marketing & production teams

  • APJ eCommerce team

  • APJ CS & IS Merchandising team

  • Vendor funding, calming and compliancy team

  • External agencies: media partners and creative agencies

Interested candidates Click on below link Apply Online and you will be redirected to Career Page of Company or Career url.

Company Description
We believe that progress lives at the intersection of technology and humanity, and that our role is to bring innovation to people everywhere to drive progress around the world. Every member of our team plays a critical role in bringing our purpose to life — through our work, passion and commitment to do the absolute best we can for our company, our customers and each other.