The Samsung Group (or simply Samsung, stylized as SΛMSUNG) (Korean: 삼성 [samsʌŋ]) is a South Korean multinational manufacturing conglomerate headquartered in Samsung Town, Seoul, South Korea. It comprises numerous affiliated businesses, most of them united under the Samsung brand, and is the largest South Korean chaebol (business conglomerate). As of 2020, Samsung has the eight highest global brand value.