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Marketing Lead - Premium & Flagship Smartphones

4 months ago   Marketing & Communication   Gurgaon   77 views Reference: 25008
Job Details

Req # WD

Key Responsibilities

End to End Marketing Campaign Planning for India smartphone products

Media planning, execution and optimization for all product line on all relevant channels - Online, Offline, B2B

Develop and execute media/PR plans

Maintaining our social media presence across all digital channels, measure and report performance of all digital marketing campaigns, and assess against goals

CRM and own media management (website, social platforms etc.)

Develop and monitor campaign budgets

Management and coordination with all relevant internal (Finance, SCM, eCom, Product - India and global) and external stakeholders (Media agency, creative agency, PR agency, ecommerce partner)

Drive and deliver on brand and marketing funnel metrics that enable and results in final sales metrics

Drive, Track, Monitor and report consumer insights through consumer research, consumer reviews/comments (Social and eCommerce) and Sentiment (Social)

Collaborate with agencies and other vendor partners to ensure brand deliverables

Specification & Requirement

MBA from a Premier Business School

Work Experience 5- 9 years post MBA.

Consumer/Commercial Technology organization experience, desirable

Interested candidates Click on below link Apply Online and you will be redirected to Career Page of Company or Career url.

Company Description
Lenovo’s story has always been about shaping computing intelligence to create a better world. With the world’s widest portfolio of technology products, we deliver our vision of Smarter Technology for All through products, solutions, software, and services that individuals, communities, businesses, and entire populations need to fulfill their potential.